What students get wrong about “why this school” + Webinar tickets going fast!



Quick note: the sailing and college admissions webinar I'm hosting is April 14 at 8:30 PM EDT. If you have a sailor navigating the recruiting conversation, send them this way. Almost 300 people are registered, will you be the next? Join in at collegesailingwebinar.eventbrite.com.


I’ve been doing some passage planning lately - Spring delivery season is upon us! Routes, waypoints, weather windows. It’s the kind of work that looks like preparation but can become avoidance if you’re not careful. Because before any of that planning means anything, you have to know what kind of sailor you are. What conditions you handle well. Where you fall apart. What you actually need from the people you’re sailing with.

Skip that part and you’re not really planning. You’re just drawing lines on a chart.

A student sits down to write the “why this school” essay and the same thing happens. They’ve done all the research. Visited the campus. Read the brochures. But when it’s time to say something true and specific about why they belong there, the words don’t come. Because the prep they did was about the school. Not about themselves.

You can’t chart a good course without knowing your vessel. You can’t write a convincing “why this school” essay without knowing who you are first. What kind of environment brings out your best work. Whether you need to be pushed or given space. What you want to be different about yourself when you step off campus in four years - or the boat in four weeks (yep, I'm planning a long one, but don't worry about me going AWOL, I'll have Starlink).

Students who have sat with those questions show up differently. The essay writes itself. The list makes sense. Every conversation they have in the process has something real behind it. They know what they are doing and why they are doing it. They know what experiences have led them to this exact moment, and how their future will build upon it.

The passage plan follows from knowing how you can handle your journey. The college process works exactly the same way. More than anything, in both worlds, it's important to trust what your eyes see and your gut feels, not mindlessly just follow the charts.

Until next time,

Nikki


SAILING INTO COLLEGE — April 14, 8:30 PM EDT

Three college coaches. Two pro sailors. One conversation. Free to attend.

Chris Klevan (Stanford), Brendan Feeney (Fordham), and Carter Brock (Boston University) on the panel alongside myself and Steve Hunt. Whether your sailor is deep in the recruiting process or just starting to ask questions, this is the room to be in.

Sponsored by our friends at North U, Zim Sailing, and Team One Newport.

Register at collegesailingwebinar.eventbrite.com.

Nikki Bruno // Student Coaching Services

College admissions counselor Nikki Bruno helps high schoolers get in — without losing themselves in the process. Expect straight talk on applications, executive function, and the stuff no one else is saying out loud.

Read more from Nikki Bruno // Student Coaching Services

Hi! It's the end of July, which means my (metaphorical) desk right now is a pile of essay drafts from rising seniors, and I have to tell you, this batch is something. One student is connecting religion and science in a way that seems like it wouldn't fit until you actually read it closely. Another is finding that the writing process about her meditation practice itself has turned meditative. And there's a heart-moving piece on a summer at a vet clinic in a low-income neighborhood about facing...

Hi! This weekend I'm racing for the first time since April. Three months spent mostly offshore does something to your brain. Everything out there is slow. You think in watches, in weather systems days out, in the long game, and you have time to sit with a decision before you make it. Then you line up for a windward-leeward and none of that helps you. The clock's completely different. Ten seconds to decide, react, adjust, react again. I already know I'm going to spend the first race with my...

Hi! We are still out here in the Atlantic - it feels like it's been forever! But we are closing in on our destination and will arrive in just a couple of days. Thank you to everyone who has checked in to see how it's going! Quick correction first. Last issue I told you Columbia was test-optional. Well, four days later they announced they’re going back to requiring the SAT or ACT, the last Ivy to drop the pandemic-era policy. It kicks in for the 2027-28 cycle, so this fall’s seniors are still...